Every important question, answered directly

UNIT10 is a digital agency and software studio based in Crawley, West Sussex. We design and build websites, business software and digital systems — from a single landing page through to CRMs, customer portals, dashboards and automation — for businesses across Sussex, Surrey, Kent and London.

Both, deliberately. Most agencies stop at the website; most software houses don't think about brand, design or conversion. UNIT10 covers the full range — a business can start with a website and grow into bespoke CRM, portal or automation work with the same team, without switching providers as their needs get more technical.

UNIT10 is based in Crawley, West Sussex, at Little Park Enterprises, Charlwood Road, Ifield. We work with businesses across Crawley, Horsham, East Grinstead, Haywards Heath, Burgess Hill, Horley, Reigate, Redhill, Worthing, Brighton, Chichester, and more widely across Sussex, Surrey, Kent and London.

Trades and construction businesses, estate agents, hospitality venues, schools and academies, sports clubs, local authorities, SMEs, startups, professional services, healthcare providers and manufacturers — generally, ambitious businesses that have outgrown a template website or a spreadsheet-based way of running part of their operation.

Off-the-shelf software is faster and cheaper to start with, and it's genuinely the right choice for plenty of businesses. Bespoke software becomes worth it once your process is specific enough that generic tools force constant workarounds, or once you're paying for multiple disconnected subscriptions that should be one connected system. We'll tell you honestly which situation you're in.

A CRM (customer relationship management system) is software that tracks your contacts, deals or jobs, and every interaction your business has with each customer, in one central place — replacing scattered spreadsheets, inboxes and personal notes with a single shared source of truth.

Business automation means connecting your systems and processes so information and tasks move between them automatically — a new lead updating your CRM, a completed job triggering an invoice, a booking sending a confirmation — instead of someone manually re-entering or forwarding information between separate tools.

If you're regularly answering the same status, document or account queries by email or phone, a customer portal usually pays for itself quickly in reduced admin and a more professional customer experience. If contact volume is low and varied, it may be more than you need yet — worth a proper conversation rather than assuming either way.

It depends entirely on scope. A focused internal tool solving one clear problem can start from a few thousand pounds; a full multi-user system with integrations, permissions and ongoing development is a larger, phased investment. We scope properly before quoting and will say honestly if an off-the-shelf tool would serve you better and cheaper.

A focused internal tool can be live within weeks. Larger systems are built in phases, with usable functionality delivered early rather than everything arriving at once — this also means you can give feedback and start getting value well before the full system is complete.

An API (application programming interface) is a defined way for two pieces of software to exchange data automatically and securely. It matters because it's what lets your website, CRM, accounting software and booking system share information without someone manually copying it between them — see API Integration.

Discovery (understanding your business, customers and goals), design (custom UI in Figma, reviewed with you before development starts), build (development, content, testing), and launch (deployment, technical SEO checks, handover) — followed by ongoing support where needed. See our Process page for the full breakdown.

Most projects are quoted as a fixed price once scope is properly defined during discovery, so you know the cost upfront rather than an open-ended hourly arrangement. Larger or more open-ended software projects may be structured in priced phases instead, so you're never committing to unknown total cost.

No. Project work is scoped and delivered per project. Ongoing services like hosting, maintenance and care plans run month to month without punitive lock-in contracts.

Yes — while Crawley and the wider South East are our core base, our process works well remotely, and we work with clients further afield where the project is a good fit.